PRODUCT SENSE QUESTIONS

Develop your product intuition with design challenges that test your ability to understand users, identify problems, and create innovative solutions. These questions assess your creative problem-solving skills.

Understand the Interview Objective

Goal: Test how you think like a Product Manager.

Focus Areas:

  • User empathy (can you step into the user’s shoes?).
  • Structured problem-solving.
  • Balancing user needs with business goals.
  • Creativity without being unrealistic.
  • Prioritization and tradeoffs.

Master the Three Question Types

DESIGN QUESTIONS

Build a product/feature for a specific audience.

Example: “Design a calendar app for students preparing for exams.”

IMPROVE QUESTIONS

Critique and improve an existing product/feature.

Example: “What would you change about Instagram to increase engagement?”

FAVOURITE PRODUCT QUESTIONS

Talk about a product you love/hate and why/how.

Example: “What’s your favorite business tool and how would you improve it?”

Tips & Tricks to Stand Out

✅ Have an opinion → Don’t stay neutral, act like the PM owner.
✅ Wow factor → Add one creative, high-impact idea.
✅ Balance user & business goals → Don’t design just for users, keep company’s strategy in mind.
✅ Don’t overbuild → Stay realistic.
✅ Call out tradeoffs → Shows maturity and awareness.
✅ Skip excuses → Don’t hide behind “I’d need more data.” Instead, say what you would do with data.